Maine Whoopie Pie Festival

Branding Design, Summer 2024

The Maine Whoopie Pie Festival takes place every summer in Dover-Foxcroft, Maine. The festival aims to bring together family and friends, uplift small businesses, and entertain through a variety of activities and contests. A whoopie pie is a New England sweet treat made of frosting sandwiched between two round pieces of cake.

I gave the festival’s logo a refresh and designed some merchandise.